the-why-game

10/08/2014

By Lee

The WHY Game in Marketing

There is a fun game I play with my kids. We call it “The Why Game”. It’s actually really simple. In fact, we stole it from Disney’s Pinnochio. (Watch 10:33-11:10) Here’s the script: Geppetto: Now close your eyes and go to sleep. Pinocchio: Why? Geppetto: Everybody has to sleep. Figaro goes to sleep – and Cleo – and besides, tomorrow, you’ve got to go to school. Pinocchio: Why? Geppetto: Oh, to learn...

Aliens

04/11/2012

By Greg

Clients are from Mars

Men are from Mars, women are from Venus – everyone knows that. I’m referring, of course, to the blockbuster non-fiction book on relationships published in 1992. The book’s author, Dr. John Gray, asserts that men and women become so ingrained in their respective gender cultures, that they have a difficult time understanding the cultures and customs of the opposite gender. While the principles discussed in the book can be...

writing

03/16/2012

By

Why good writing matters

If your going to write something, you’ve got to anticipate the affect that you’re writing had on people.  Its going to be a reflection of not only your brand...

Uncategorized
WhyBlog

03/09/2012

By Justin

Blog Twirling?

You can find them on most street corners on a sunny day. They’re usually smiling, bobbing their heads to the music, and….sign twirling. I have to admit, there...

Uncategorized
market

03/06/2012

By Mark

82 Million Keys to Marketing Success

So, in preparation for writing this post, I googled “3 keys to marketing success.” Google returned 81,900,000 results. Surely there’s a simple, practical way...

Uncategorized
blog

03/02/2012

By Ali

Why Should Your Business Blog?

Blogging has an unexpected correlation to branding. Businesses invest in brand strategy in order to build trust. Without trust, there is no business to be had. The...

Uncategorized
FlipFlops

01/24/2012

By Justin

Flip-Flops With Socks

Black belts with brown shoes, flip-flops with socks, and cut-off jeans with mullets – Walmart welcomes you. Let me tell you a little story. There is a woman...

Uncategorized
blogpost

01/10/2012

By Joel

Give a Letter Grade to Your Online Presence

Just like the rest of the crew here at Jibe, I’ve come to learn the value of having a solid online presence – and I don’t just mean a website. I...

Uncategorized
Happy Halloween!

10/31/2011

By Ali

Happy Halloween!

And Joel wins the Halloween costume contest! What do you think of his handmade costume? Really, the credit goes to his amazingly creative wife! Believe it or not,...

People, Uncategorized
Jibe is hiring a Junior Designer/Production Artist!

10/18/2011

By Ali

Rock Star Designer

Do you long for casual jogs on Fridays, a mutual respect for powder days and an eerily friendly working environment? Then today is your lucky day.  Jibe is looking...

Design, Uncategorized
Post002_IEstinks

09/27/2011

By Joel

To the 22.4% of you reading this on Internet Explorer: Please Stop.

According to W3 Schools, 22.4% of all internet users are still using Internet Explorer (IE) to navigate around the web.  While Microsoft is still dominating the world...

Uncategorized
post831_facebooksearch

08/30/2011

By Andrew

Social Media tools can now search public Facebook posts!

One of the ways we encourage our clients to use social media is for listening. A good listening strategy can be extremely useful when you monitor conversational terms...

Uncategorized
RealityTV

08/08/2011

By Dave

Everything I need to know in life I learned from the Bachelorette

Every morning, I wake up with a slight smile on my face, stretch and get out of bed in my perfectly matching (and very expensive) pajamas. From there I go into the...

Uncategorized
mail_screen1

07/20/2011

By Andrew

Apple’s New Cat – Lion!

As many of you know I’m an Apple Geek…and today Apple released their new version of OS X. Here are a few things to be excited about at Jibe when we get...

Uncategorized
client_relations

06/02/2011

By Cheryl

How to talk to clients

I graduated with a degree in public relations. The PR field has a bit of a stigma as being made up of a group of unethical, dishonest smooth talkers, who get our way....

Uncategorized
Where is she leading us? I guess we'll just have to follow and find out.

05/03/2011

By Dave

What’s a Bethany?

“I really enjoy turbulence. I think it’s fun,” Bethany once told me on a particularly tumultuous flight from Salt Lake City to Denver. We were traveling there...

Uncategorized
ArtOthePitch

03/22/2011

By Ali

Alt Summit Recap: Art of the Pitch

The Art of the Pitch in the blogosphere. People are approaching blogs to promote their products in hopes to be exposed to the blog communities, which, depending on...

Uncategorized
InternetDown

02/08/2011

By Jon

Life w/out www?

What happens when the internet suddenly stops working in our office? Do fights break out in the office? Do looters break through the windows, their gloved hands eager...

Jibe News, Uncategorized
ALT Summit

02/03/2011

By Dave

The Jibe ALT Series: Blog Etiquette 101

On January 20th, two Jibe employees stepped across the threshold of the Grand America Hotel (downtown Salt Lake City) and into a world entirely submerged in design...

Uncategorized

01/22/2011

By Jon

Reticular Activator

What do Pavlov’s Dog and Marketing have in common?  What is a reticular activator, and how can it help strengthen my brand?  Read on to find out! What does...

Uncategorized

Internet Explorer?

Unfortunately, IE is horrible at displaying the internet.