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Social Media Mind Readers and Content Curating Clairvoyants

Posted by admin in Inbound Marketing on May 15, 2013

You’re thinking about lunch. There, we guessed it. We’re mind readers. We’re amazing. We know. Ok, we’re not really mind readers—you’re probably not thinking about lunch. But then again, maybe you are? After all, it’s nearing the lunch hour, your stomach is grumbling, and your brainpower is diminishing—so if anything, it’s a pretty good

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Building Brand Relationships on Social Media

Posted by Greg in Branding, Integrated Marketing, Social Media Marketing on May 14, 2013

When it comes to weddings, I have the worst luck. I generally arrive late to find that Larry, the bride’s uncle, has eaten all of the food and that his kids have fondled most of the remaining éclairs. With no chairs left at the tables, I resign to waiting in the receiving line (a

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The Evolution of Facebook

Posted by braden in Social Media Marketing on May 11, 2013

Change is inevitable. It is one thing that we can all count on. Some fear change, while others embrace it. Facebook has embraced change more than any other social media site (maybe because it’s been around the longest), and any long time user can attest to that. In a candid conversation about the future

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The 3 New Fundamentals of Marketing Success

Posted by mark in Branding, Inbound Marketing, Integrated Marketing, Social Media Marketing on May 10, 2013

The marketing landscape has changed significantly in the last 24 months. Market adoption of new technologies, and corresponding methods for information gathering and entertainment seeking, has completely altered the best practices associated with branding, marketing and advertising. So what is the new formula for marketing success? I believe it boils down to three fundamentals.

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Form & Function

Posted by elise in Design on May 7, 2013

Form follows function. As graphic designers, we hear this phrase a lot. Whether it’s in regards to packaging, web design, print ads, or animated graphics, we know that form must follow function. But what does it truly mean, and is it a law set in stone? Architect Louis Sullivan coined this phrase:

“It is

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One Year Older—and Wiser Too! Happy Birthday Jibe!

Posted by whitneylarsen in Branding, Jibe News on May 2, 2013

As kids, we patiently await each year to pass for the most important day on the calendar—our birthday. Fancy invites, themed party planning, extravagant cake making, and building anticipation are the precursors to the big day when you finally get to hold up one more finger when people ask you how old you are.

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9 Ways to Create Content Your Consumers Value

Posted by whitneylarsen in Inbound Marketing on April 30, 2013

The 1943 copper-alloy penny is one of the most rare and obscure coins in America—and it recently sold for more than $1 million. The illusive wartime cent, which is the result of a manufacturing mishap, is the most valuable Lincoln penny of all. Since copper was needed for the war efforts, the U.S. government

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Why Marketing Silos Could Be the Death of Your Brand

Posted by cheryl in Advertising on April 26, 2013

“If it ain’t broke, don’t fix it.”

This implies that something would have to be working, before it could be fixed, right? But how do you know if something is working? There would have to be some way to measure its effectiveness, it seems. Because I personally know of their impact, I’ve made an evaluation of

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We acknowledge your expertise and apply our own in order to breathe life into deflated or frustrated marketing plans. We offer third party perspective, energy, creativity, strategy, and new media expertise – along with that same list of services that others offer.

Give us a call. We’d love to sit down with you for a complimentary hour of consultation and demonstration of what life could be like when your marketing Jibes.

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Recent Posts

  • Social Media Mind Readers and Content Curating Clairvoyants
  • Building Brand Relationships on Social Media
  • The Evolution of Facebook
  • The 3 New Fundamentals of Marketing Success
  • Form & Function

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